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Retention

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shieldonllesol@gmail.com

December 24, 2019 |

This refers to your ongoing book of business, your list of retained (or maintained) customers. It’s often said that keeping your current customers is easier and cheaper than finding new customers. You can increase your customer retention by building a rapport (see above) with your customers and periodically checking in with them to ensure they are continually satisfied.

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shieldonllesol@gmail.com

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