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10 Best E-Commerce Business Ideas in 2021

Baishaly Roy

June 25, 2021 |

Where practically everything has switched the form of its appearance and conduct in today’s age, why would business stay far behind? Over the last few decades, e-commerce business ideas have been gaining more and more popularity with passing time, and it has now grown to be a way of life.

It is even more important due to its ability to reach a huge amount of customers immaterial of their geographical location – a benefit that traditional businesses fail to provide. Furthermore, E-commerce businesses also guarantee the customer’s ease as now, and the latter does not have to personally visit retailers to make a purchase.

In this article, we try to tell you why e-commerce is the need of the hour in the current scenario and what the different e-commerce business ideas are for you to try out.

Why choose e-commerce?

E-commerce or electronic commerce refers to the exchange of goods with the internet as the platform. Simply put, it is the buying and selling of goods and services electronically or virtually.

Some common or popular e-commerce businesses are Olx, Amazon, Flipkart and Quickr

However, as a concept, e-commerce businesses are characterized by the following:

1. USE OF TECHNOLOGY

In the course of conducting business operations in the e-commerce, one of the most important factors is the availability of technology and the internet. As e-commerce businesses function over the internet only, they incorporate technology as a crucial element of their activities. In such businesses, the seller and the buyer do not communicate in real-time but through virtual mediums only.

2. ACCESSIBILITY AND UNIVERSALITY

Since e-commerce businesses function over the internet, you can operate them from anywhere in the world. Thus, such e-commerce business ideas are characterized by the feature of universality. This feature helps businesses employ labor from any corner of the world and attract customers globally.

3. COSTS

E-commerce facilitates the growth of several businesses as it indicates less expenditure on operational costs. Businesses that operate virtually do not need to pay for the rent of a physical shop, overhead charges and a lot more. Thus, this saving helps small businesses grow as they do not need to make unnecessary payments not crucial to their operations.

4. CUSTOMIZATION

Over the internet, several e-commerce businesses provide the facility to customize your order before making the final payment for the same. Such options may be available in products related to art & design, wardrobe, or technology. This product customization ensures that items are custom-made as per the customer’s taste and preferences. This also ensures customer satisfaction and is a stepping-stone in making them long-term customers.

For instance, Dell Computers offer customers the choice to mention their preferred device configuration on their official website. This customer preference is adhered to, and consequently, items are made available according to these selections and orders.

Now, to put it concisely, what is the overall exact difference between e-commerce businesses and traditional business? Well, here you go:

BASIS OF COMPARISONTRADITIONAL BUSINESSE-COMMERCE BUSINESS
Value CreationGoods and servicesInformation
AccessibilityNormal working hours (limited)Any time (24x7x365)
InteractionPersonal or face to faceScreen to face
MediumPhysical or real-timeInternet
PromotionMerchandisingWord of mouth, advertisements
ExamplesRation shopsAmazon

How to start with e-commerce business ideas?

Bill Gates, the great visionary and founder of Microsoft, once correctly said, “if your business is not on the internet, then your business will be out of business.”

As established by this point, e-commerce businesses are the way to go in today’s world. “But, how do we get started?” Here is a step-by-step guide to help you find your way through the same:

Step 1: DECIDE WHAT YOU WANT TO SELL AND HOW

The first and most important step to having a successful e-commerce business is the birth of relevant e-commerce business ideas. Before getting started on any technical formalities, you must first decide what you wish to offer to the public, whether or not it will yield positive results, and what business model you plan to incorporate.

As far as business models are concerned, you can choose a single vendor or multi-vendor e-commerce store. However, you will first need to decide if you can offer single or multiple product lines before selecting a business model.

Step 2: SELECT YOUR BRAND NAME AND LOGO

A brand is what defines a business and its USP. Therefore, your brand name must be unique and easy to pronounce. It may also be self-explanatory to a certain limit.

A few factors you must keep in mind while brainstorming a brand name are:

  • First, it must be easy to pronounce, memorize and understand.
  • It must not have contradicting meanings across different languages.
  • It should give an idea about the company’s products, services, qualities or USP.

Once you have selected the brand name, the next step would be designing an appropriate logo. Here, again, the uniqueness of the logo should be maintained. It must be attractive, easily distinguishable and relevant to your products and services.

Step 3: BASICS OF SEARCH ENGINE OPTIMIZATION

Search Engine Optimization, or SEO, has today grown to be the determining factor of where your business stands in the world of the internet. With the implementation of accurate SEO techniques, your website could show up amongst the top few results of a relevant search on any search engine. For this, basic knowledge of how to optimize the internet presence of your business is required. Then, you may use relevant keywords with high presence and volume for the same.

  • Step 4: GET STARTED ON YOUR WEBSITE

Now that all technical and other legal formalities of your e-commerce business are done with, you are to solely focus on building your website. The better the appearance of the website, the better shape you would be able to give to your e-commerce business ideas. The high appeal and the uniformity of your website must be maintained. You may choose a colour palette, theme or fonts for the same.

Do not forget to incorporate feedback forms or other platforms for inviting customer interaction throughout your website. This increases conversion and attracts more consumers as you add a personal touch to your virtual presence.

  • Step 5: PAYMENT GATEWAYS AND LOGISTICS’ DECISIONS 

As the last step of building your website, you would need to set up several payment gateways so that customers do not find any trouble in placing orders and subsequently more orders are generated. The most common of such gateways are Google Pay, Credit Card, Debit Card and Netbanking.

  • Step 6: PROMOTE YOUR BUSINESS

As we know, promotions and word of mouth are what help an online business the most in growing; thus, attention must be paid to the market image and presence of the business too. The most popular ways to carry out these marketing tactics are promotional emails, advertisements on social media sites (like Instagram), or paid advertisements through ad servers (like Google Ads) on different websites.

10 Best E-commerce Business Ideas

You know how to start but are confused about where to? We sorted it for you. Here is a list of the 10 best and most profitable e-commerce business ideas:

EDUCATION

Today, when the world is facing a global shutdown, everyone is locked inside their homes, and practically everything has resorted to a virtual medium; education does not stay far behind.

WHY CHOOSE?

  • Online education is one of the most profitable business ventures one can try, given the current circumstances. Students make up for a huge portion of the population, which is why you would also have a constant inflow of customers if you maintain quality.

FOOD OR MEAL DELIVERY

Food has repeatedly served as the connecting link across communities, different lands, and cultures. In the modern era, the food you consume is not merely your cuisine. Instead, we go out for dining or order-in food belonging to a variety of cuisines. 

WHY CHOOSE?

  • Food delivery happens to be a foolproof business venture as food is always in demand.

NATURAL & ORGANIC PRODUCTS

Over the last few years, owing to ecological crises, people all over have grown to become conscious of the damage synthetic products cause to the planet. As a result, they continue switching to organic products more with each passing day.

WHY CHOOSE?

  • In such a situation, selling natural or organic beauty products like face wash, face masks, body scrubs, and the like is a profitable business domain. 

CONTENT WRITER

You can try to be a writer with suitable qualifications by recruiting other writers and collaborating with clients to assist them in their website build-up. 

WHY CHOOSE?

  • As we know and have already discussed, more and more businesses are switching to the virtual medium to keep functioning without a pause. However, as far as websites are concerned, appropriate content is just as important to ensure success as the website’s speed.
  • Through content writing, you would have your fair share of earnings and would never go out of business in this field.

WEB-RELATED JOBS

Online businesses also require trained professionals to manage their online presence and websites and thus, recruit those skilled, particularly in the website domain, at a considerable high salary. These jobs include web development, web maintenance, web hosting and website flipping. 

WHY CHOOSE?

  • These jobs are quite in-demand currently, owing to the growing number of online businesses.

PERSONAL BLOGGING

You can also sign up on various sites that would pay you for your creative writing. Most sites make this payment based on the number of subscribers or readers that you can garner or those readers who make donations.

Revue by Twitter, Medium and Substack are the 3 most popular websites specially designed for promoting creative writing and helping you make money off of it. 

WHY CHOOSE?

  • This is most suited for cases where you do not wish to write for other websites and earn directly from your own.
  • It helps you make quite a sum of money based on your creative writing. (Do what you love!)

SOCIAL MEDIA MANAGEMENT

As a social media manager, you would be responsible for formulating strategies and campaigns for their products, interacting with potential leads, and maintaining the social media appeal of the concerned company.

WHY CHOOSE?

  • All businesses are now maintaining their online presence by building websites for their operations. Similarly, to reach an even wider audience, they also require a great deal of social media intervention. 

SOCIAL MEDIA INFLUENCER

Companies also recruit a few top-rated social media sensations to promote the former’s products and thus, help it reach a wide audience. As a social media influencer, all you need to do is post regularly about the company you are associated with and interact with your followers. Thus, it is partly like social media management – the only difference is that you manage your social media and only promote the company.

WHY CHOOSE?

  • Being a social media influencer does not require extensive or extravagant qualifications. All you need is a few thousands of followers or subscribers.
  • It is a considerably high paying job, as compared to the skill-set required by it.

HANDMADE ITEMS

If you are artistically skilled and would like to earn money off your creative talents, you might want to consider this option. You can make and sell your items and be free of the hassle of a vendor. The most common domains under this line of business are art & design items.

WHY CHOOSE?

  • While making a delivery, you would not have to worry about the item’s quality, as it is not procured from anyone else. When you deliver high-quality items, more customers are automatically attracted.
  • Handmade items work wonders as gifts, and thus, never go out of style.

STUDY NOTES AND BOOKS

In this line of business, you can either sell your notes and books if you have recently graduated. Otherwise, you can also procure materials from other students and serve as a retailer.

WHY CHOOSE?

  • The percentage of students in the population always remains somewhat constant, and thus, your commodity would always be in demand.
  • Also, this business venture has not been explored much yet, and that would automatically less competition for you to tackle.
  • Advantages of using Limecall for your e-commerce business

source: limecall.com

Limecall, a real-time customer engagement platform, combines personal interaction with its CRM (Customer Relationship Management) techniques and helps convert leads into customers. When users visit your website, they are easily and instantly connected to real humans to discuss their plans and needs.

As a result, more users, visitors, and first-time customers are transformed into long-term assets of the business. This consequently assists in amplifying sales. Moreover, when customers are satisfied with your business’s operations and services, they tend to praise you in front of their peers. Hence, word of mouth spreads rapidly, therefore attracting and inducing more customers.

Limecall assists interaction between customers or users and legitimate humans instead of automated machines. This personal interaction helps in building trust between the two parties. This, subsequently, leads to the introduction of more customers. 

With the numerous benefits, Limecall provides, it inevitably helps an e-commerce business enhance their sales, increasing their size of operations, thus improving their profit margins.

Why Choose Limecall?

If you are an e-commerce business owner or have some e-commerce business ideas – and, still have your doubts and are wondering why you should go for Limecall, here’s why:

  1. Limecall involves personal touch in interacting with a customer. Thus, those customers new to online shopping do not stray away from it, as it feels similar to traditional businesses. 
  2. Whether you own an established online business, small business, start-up or are a fresher, one thing that remains common to all these is the need for high sales. Limecall, with its high success rate, would inevitably help a business grow, as it will help in engaging more customers and accelerating sales.

Limecall can thus cater to the roots of a successful e-commerce business as it is experienced in customer relationship management and is a customer engagement platform. This feature helps it in delivering high returns to any company that associates with it. It uses call analytics, CRM techniques, lead management and team management to achieve the same.

Conclusion

Hence, if you are interested in working independently or remotely, e-commerce would be your way to go. Different e-commerce business ideas are born each day, and it is not long until some competition is also born in that field. 

While setting up and carrying out e-commerce business operations may not look very tough, promoting it adequately and generating enough audience to keep your business going might be a little difficult. However, that is not something you would need to worry about if you collaborate with Limecall at the right time. With Limecall, your business would not only generate a wider audience but the right one!

Baishaly Roy

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