Footprint
The sequential steps involved in the standard order process, from acquisition to delivery.
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Retention Rate
The percentage of customers retained by a business over a specific period. Retention rate is a key metric that measures the percentage of customers who continue
Primary Data
Data collected firsthand for a specific research purpose. Primary data refers to information collected firsthand by a researcher or organization to address a sp
Rebranding
The process of changing a brand’s image, often involving a new name, logo, or visual identity. Rebranding is the process of changing the look and feel of
Segmentation
Dividing a market into distinct groups based on characteristics or needs. In a general sense, segmentation refers to the process of dividing a large, heterogene
Vision Statement
A declaration of an organization’s aspirations and long-term objectives. A Vision Statement is a concise and forward-looking statement that articulates th
User Experience (UX)
The overall experience of a person using a product or service. User Experience (UX) refers to the overall experience a user has when interacting with a product